What’s going on beneath The Ainsworth?

At Chelseaʼs renowned sports bar, The Ainsworth, order the burger with a side of custom-made men’s suit. Designer Ryan C. Grayson (with Ralph Lauren experience under his belt), alongside hospitality guru Brian Mazza, is determined to give gentlemen a superior shopping experience with their new project Windsor Custom NYC. A Men’s Custom Clothing Living Room, the lounge-style suit shop — complete with a private bar, HD flat screen TV and pool table — is nestled below The Ainsworth, offering a by-appointment-only tailoring experience. The esteemed shop contains over 200 foreign fabrics to choose from, not to mention an impressive assortment of goodies on the Windsor Custom’s specialized food menu. Grayson and Mazza insist that shopping for an unforgettable suit ensemble should be a memorable experience. We agree. — Anastasia Kudrashova